Maxxon Corporation

Brand Marketing Specialist

BENEATH IT ALL, MAXXON DELIVERS.

Maxxon Corporation is recognized as the pioneer and leader in multifamily and commercial floor technologies. Since 1972, Maxxon Corporation has provided superior underlayment products for solving virtually any floor problem. Maxxon not only started the industry but continues to lead it by applying years of experience and knowledge in flooring underlayments and acoustical sound technology to design and problem solve with architects and general contractors. 

Our Opportunity

Maxxon is looking for a dynamic and results-oriented Brand Marketing Specialist to strengthen and elevate our brand identity, reputation, and presence. In this role, you will play a key part in developing and executing strategies that boost brand awareness, drive engagement, and support business growth. You’ll work closely with cross-functional teams—including product marketing, content, and sales—to lead the creation of new marketing assets that support a range of product lines.

Key Responsibilities

1. Develop and implement branding strategies: This includes defining the brand's personality, values, and messaging, as well as creating campaigns to promote the brand.
2. Collaborate with key stakeholders: Ensure consistent brand messaging and visual elements across all channels and product lines while working directly with Maxxon business unit leaders.
3. Manage internal and external corporate communications: Develop and deliver clear, consistent, and technically accurate communications that align with our brand voice. This includes creating internal marketing updates, customer newsletters, and content for both inbound and outbound campaigns.
4. Build a robust digital presence:

• Collaborate with outside vendor and internal stakeholders to manage social media platforms, create engaging content, and provide strategic insights based on performance metrics.
• Work closely with internal stakeholders to maintain and update branded website content, analyze audience behavior and trends, and recommend enhancements and optimizations to improve site performance across all brand platforms.
• Oversee brand representation across external third-party listing sites and partner platforms, ensuring consistency and maximizing visibility opportunities.

5. Monitor and analyze brand performance:

• Coordinate with Marketing Operations to track key metrics to assess the effectiveness of branding efforts.
• Ensure brand consistency across all internal and external platforms and materials for all product lines.
• Partner with the product marketing team to support new product and campaign launches, helping shape and guide strategic messaging tailored to target audiences.
• Manage all company trademarks.

6. Stay up-to-date on industry trends: Follow emerging technologies and marketing strategies to keep the brand relevant and competitive.

Required Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 3–5+ years of experience in brand management, ideally in a marketing or brand support role across multiple product lines.
• Proven experience in brand strategy, messaging, visual identity, and new product launches, with the ability to create innovative campaigns that align with and support overall brand goals.
• Strong analytical skills with the ability to interpret data and generate actionable insights
• Strong project management skills with the ability to oversee multiple product lines or brands simultaneously while consistently meeting deadlines.
• Collaborative mindset with experience working cross-functionally with product, content, design, and operations teams.

Preferred Experience

• Experience working closely with content teams to ensure consistent messaging across channels.
• Experience with social media platforms such as LinkedIn or Facebook.
• Working knowledge of market research, surveys, and data analytics such as Google Analytics or Google Looker Studio.

What’s In It For Me?

• Our team is extremely talented, passionate and supportive
• We promote and support balance, family, wellness and giving back to our community
• We support continued professional development
• Total compensation package with market competitive salary, benefits and growth opportunities

​Share with us your talent and drive and we will provide a creative and supportive environment, where your valuable contributions are rewarded and celebrated with professional growth, job satisfaction, and an attractive total compensation program.

Let’s connect to continue the conversation and learn more about you!

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.